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SMB

+7

The Laundromat Was a Good 2020 Bet. It's a Bad 2026 Bet

Jun 22, 2026

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3 min read

The Laundromat Was a Good 2020 Bet. It's a Bad 2026 Bet

I put laundromats near the top of the 2020 file. I'd cross them off today, and I want to walk you through the math before anyone wires money into one.

Erik Zimmer
Erik Zimmer

Entrepreneur

+6

The Tree Trimmer Who Should Be Charging More

Jun 15, 2026

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3 min read

The Tree Trimmer Who Should Be Charging More

The most profitable business opportunity in your town might be a man with a chainsaw and a spiral notebook. The notebook is the problem.

Erik Zimmer
Erik Zimmer

SMB

+3

Why I'm Reopening a 2020 File

Jun 8, 2026

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2 min read

Why I'm Reopening a 2020 File

Six years ago, I built a list of small-town businesses I believed had a real shot. Then I shelved it. This week it came back off the shelf — and AI changed every line.

Erik Zimmer
Erik Zimmer

SMB

+5

Before You List, Before You Sell: The Asset Inventory Smart Realtors Are Recommending

May 29, 2026

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2 min read

Before You List, Before You Sell: The Asset Inventory Smart Realtors Are Recommending

The contract is signed. The closing date is set. Then someone asks: what exactly comes with the house?

Erik Zimmer
Erik Zimmer

Entrepreneur

+4

Andreessen, a Steamboat, and the Cost of Being Early

May 24, 2026

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3 min read

Andreessen, a Steamboat, and the Cost of Being Early

When Marc Andreessen wanted to explain how big AI really is, he reached back to the steam engine. In my family, that is not a metaphor.

Erik Zimmer
Erik Zimmer

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